
JaMaSer
Creating new value – together.
Value Creation in Change
With old doctrines and practices, value is lost in times of change – now it is time for something new.
I help individuals and organizations turn change into a competitive advantage – not a burden.
I work together with individuals, companies, organizations and other stakeholders who want to challenge the familiar and move toward something new.
Strategic Focus Areas

Reinvention is a Core Change Discipline
ReUp Initiates the Change Movement
Customer Value Guides Change
Services
Examples of my clients' starting points:
A desire to improve the creation of new value
Current change efforts are no longer competitive
Innovation alone has proven too heavy and slow for renewal
My services may include executive advisory, strategy development, building new operating models, as well as hands-on coaching and support to generate experiments and enable impactful change processes.
I work in both for-profit and non-profit environments, in urban city contexts aiming for new value creation, and within frameworks formed by diverse alliances and networks.
About Me

I'm Jarmo, and JaMaSer was born from a desire to combine thinking with doing — and to pass these learnings on to future generations.
I have over 30 years of experience in value creation, change and innovation, as an entrepreneur, researcher and hands-on practitioner.
Contact
Let's talk about how we can create new value — together.